MBB is a Vietnam-based company providing end-to-end, value-added solutions in cosmetic product development — supporting partners through formulation, branding, market strategy, manufacturing, and distribution, all under one coordinated team rather than scattered across multiple vendors.
Since its establishment in 2019, MBB has developed more than 300 products through 5 core service offerings, building a diverse portfolio of owned and client brands, including Mine (hair care) and JeMYU, a lip balm product with an established international sales track record. This brand portfolio not only proves MBB's end-to-end capabilities but also strengthens its distribution network, adding real value for partners seeking genuine retail access rather than just manufacturing capacity.
MBB's distribution reach spans major retail and e-commerce platforms including Hasaki, Guardian, Amazon, Shopee, and TikTok Shop, serving both the US and Southeast Asia markets — giving partners access to cross-border opportunities without having to build these relationships from scratch.
Every partnership with MBB follows a consistent process: understanding each client's needs and market opportunities, bringing together expertise in formulation, branding, and market strategy, and delivering solutions that align with the client's original vision and business objectives.
MBB's mission is to simplify and enhance the product development process for its partners, leveraging a proven model and deep expertise to ensure successful product launches in the cosmetics and personal care industry — from concept to shelf.